The wonderful summer is coming. On the morning of Jun 5^th, Sun Xing, Deputy Head of Industrial Culture Development Center of the Ministry of Industry and Information Technology, Deputy Director Zhou Lan of Institute of Industrial Cultural Heritage of Industrial Culture Development Center of the Ministry of Industry and Information Technology, CEO of Beijing Midi Music Media and their party visited World Wine & Spirits Museum, discussed and accelerated cooperation in all fields.

Accompanied by Lin Jianguo--chairman of Lucky Horse Group, they first visited the World Wine Culture Museum, experienced the beauty of culture, the interest of folk custom and the wonder of cultural heritage in the museum from various angles, they amazed at the construction of the museum, at the same time through the three-dimensional scene, electronic touch screen, big arc screen film and other streaming media and cloud processing techniques, they had a in-depth visiting of the museum and they felt very attractive.

Later, they visited the brand customized pavilion, world wine culture street, quadrangle, multi-functional conference hall and VIP special cellar etc. Here is a good place for business negotiation, trade discussion and sales service, it can also meet the consumption needs of young people, provide one-stop services such as museum tour, tasting and customization etc.

They highly appreciated the construction aim of “Shanghai World Wine & Spirits Exposition Park”, its future development and strategic positioning. During the discussion, they suggest to carry out cooperations in wine culture promotion and large activities of wine culture forum with so many collections in the museum, hold wine culture design competition through the packaging design in wine vessels and products. And from the perspective of education, here can be an education base of wine culture, cooperate with colleges and universities to organize various popular science culture lectures etc.

We believe that in the future, we will work together with the Industrial Culture Development Center of the Ministry of Industry and Information Technology to create a beautiful vision of common development and shared glory. With advanced development concept, firm determination and will, we will succeed in the future.